Interested in Creating a Shopify Store? Here are Some Advice to Get You Going

The craze of online shopping is visible and is expected to accelerate at a rapid pace in the near future. If you have an idea that you think can make a difference in the eCommerce landscape, then Shopify is here to get you started.

For those unfamiliar, Shopify is a Software-as-a-service (Saas) platform that lets you set up an online store quickly without an extensive skill set in coding.

Shopify Website Design – A Seamless Beginning

Once the Shopify website design phase is complete, you expand your business to new horizons, increase your geographic reach, represent your business in the most creative way, and experience a boatload of features at a very nominal fee. Establishing a Shopify store is a straightforward and rapid process. To begin with, you sign up, add your products, select a suitable theme, and ensure smooth back-office operations such as shipping, tax, and payments.

Back office operations are a little effortful and should be lined up in such a way that it does not cause inconvenience to the customers. 

We have put up a detailed list of interesting insights that will make it easier for you to create a Shopify store. Let’s begin by understanding the process of setting up a Shopify agency.

How to create a Shopify store?

Shopify is a renowned eCommerce software that has gained immense popularity for simplicity since its launch. Before you choose to subscribe to its services, you are offered a free 14-day trial to test the user experience just by adding your email address and not your credit card information.

Pick a business name

The domain name you choose might or might not be available which you can test with the in-built tool named ‘Shopify Business Name Generator’.

Create a Shopify account

Gone are the days when signing up was tough and troublesome. Shopify account setup can be done in a few clicks and in a very short span of time. You can ‘Start Free Trial’ to test the user interface or other features just by providing a few essential details. The details you need to fill in are; name, address, location, and contact information which you probably do in other apps or websites as well.

Get familiar with the dashboard

To create a Shopify store, start from the dashboard, add products, manage orders, set shipping rates, customize it timely, and make it available to online searchers. The dashboard is the place where all your eCommerce operations can be conducted.

Create a Shopify store such that the visitor doesn’t return empty-handed, if not with the product then at least with an accurate product description like comprehensive answers to customer queries, materials involved, eco-friendliness, return or refund policies, and strong reasons to purchase them. Also, keep the policies clear and transparent.

Choose a feasible Shopify plan

Selecting a plan is a hassle-free three-step process:-

1. Go to the dashboard, click on Home, and choose a ‘Plan’
2. Thoroughly go through the features and benefits offered in basic, standard, and premium paid plans
3. Choose a plan, confirm, pay, and get started.

The prices of the plans might change from time to time, so pick the one that is budget-friendly and you think will generate a good Return on Investment(ROI).

Prioritize Home Page customization

Homepage in Shopify website design can make or break the impression on your visitors the moment they land on your store. To gain and retain their attention, add comprehensive content and impressive visuals.

Setup a payment method

A convenient payment gateway lets you accept payments from different modes Shopify provides diverse payment options through ‘Shopify Payments,’ encompassing credit cards, debit cards, mobile wallets, and UPI. Also, if your business is operational globally, people can order and pay via PayPal.

Checkout settings

Many times a consumer puts a product in the cart but refuses to buy it. In such cases, Shopify helps you keep in touch with the customer.

Within 10 hours of abandoning the purchase, Shopify will send an automatic email reminder to the customers who left the purchase unfinished.

Take Shipping charges into consideration

Higher shipping rates might result in lower sales. While creating a Shopify store, you can predefined admin rules, and the shipping rate will be calculated by Shopify accordingly which will favor you as well as your consumers.

A Checklist for Setting up Shopify Store

Ensure the presence of static pages

There are several aspects you need to consider to create a Shopify store and the presence of static pages is one of them. These include:-

– Homepage- Visitors seek a glance at the homepage right after landing on your store. Keep it easily navigable and ensure it is enriched with comprehensive content.

– About us page- Your ‘About us’ page educates about your business and invokes curiosity in visitors to explore further.

– Contact page- If you manage to impress visitors on the first visit, they might want to reach out for further communication. Here, you also have the opportunity to establish a meaningful connection with them, fostering a positive and lasting customer relationship.

Leverage the power of Email

Emails play a vital role in boosting your digital reach. Shopify agency facilitates automating and scheduling emails pre and post-launch which spreads brand awareness and potentially drives sales. With email marketing, you can keep the customers updated with product announcements, improved UI/UX, E-receipts, order tracking, shipping proximity, and abandoned purchases.

Conduct a content audit

At any cost, you do not want your customer to bounce off immediately or even a while later. Performing a thorough content audit is crucial to prevent such issues.

– Review the site content for any kind of spelling, grammar, or broken link mistakes. Unintentionally, these errors hurt the surfing experience which prevents the users from returning to your site.

Prioritize image optimization

To create a Shopify agency, multiple aspects need to be taken into consideration; Image optimization is one of them.

– Shoppers of the modern age expect a quick response to everything they ask for. Faster-loading images that are creative and understandable at first glance can increase user-friendliness as well as search-friendliness.

Consider tax and shipping settings

Consider adjusting the tax & shipping settings right when you create a Shopify store, to prevent eating away profits. The tax and shipping rates might vary from location to location which should be taken care of.

In search of skilled Shopify developers? Contact us for a top-notch website development service that scales seamlessly to meet your business needs.

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